Our Story

it started with a conversation at home. My girlfriend had just picked up Pilates, and while she was excited about her practice, we kept running into the same small frustration: there weren’t many local options for cute, comfortable, and affordable Pilates socks in Singapore. Everything felt either too clinical, too expensive, or just… boring.

What began as a way to cheer her on quietly became something bigger. I thought, if we can’t find socks that blend personality with practicality for the Singapore Pilates scene, why not create them ourselves? That idea quickly became a project. I wanted to make something that wasn’t just “functional.” I wanted it to feel personal, fun, and lighthearted — something that sparks joy when you look down at your feet mid-class.

From there, we designed our first collection with playful teddy bear graphics and calming tones, because working out shouldn’t always be serious. Comfort shouldn’t feel like a luxury, and small details (like socks) should bring you a little joy, even in the smallest ways.

Our mission is simple:
To create socks that make movement feel softer, lighter, and more fun — whether you’re at home, in the studio, or just stretching between meetings.

What started as a small gesture for someone I love has grown into something we now share with others: a tiny bit of comfort for your every step.